SEO MASTERCLASS

Learn how to turn your website into your best employee

Is your website pulling its weight?

Learn how to create a website that works hard for you with the latest, most effective search engine optimization (SEO) techniques that will work on any website platform (Wordpress, Squarespace, Wix, and more).

This 3-hour virtual SEO Masterclass will teach you what you need to know to:

  • Attract your ideal clients to your website.

  • Help them know they are in the right place.

  • Make it easy for them to buy.

You’ll come away with new knowledge and actual work done toward creating a money-making website.

Learn the tried-and-true tenets of foundational SEO in an environment designed to empower you.

Next SEO Masterclass:

Secure your seat today for February 23!
$279

Feedback on the SEO Masterclass


  • I would definitely recommend the class. Useful and helpful from beginning to end. I will reference this class as a great resource for entrepreneurs when they are looking into marketing and SEO for their business.

    S. Siders
    Executive Director, Spark

  • I feel better informed and empowered after the SEO Masterclass. Dori Bell can really help you understand why SEO is important and teaches you great tools to use to make the best SEO decisions.

    M. Messmer, LMT

  • Dori knows her sh*t!!!! I'd recommend the SEO Masterclass to all entrepreneurs, even those who have their websites created for them.

    M. Wilson
    Writing Coach

Upcoming Masterclasses

  • February 23, 2024 at 10:00 a.m. - 1 p.m. Central Time

  • May 15, 2024 at 10:00 a.m. - 1 p.m. Central Time

  • September 10, 2024 at 10:00 a.m. - 1 p.m. Central Time

  • November 8, 2024 at 10:00 a.m. - 1 p.m. Central Time

Here’s what you’ll learn

  • Learn all about keywords, the foundation of all business-generating websites. You’ll get hands-on experience with:

    Developing a business-generating keyword strategy.

    Conducting smart keyword research.

    Keyword research tools - my favorite free resources.

    Creating a keyword map for your own website.

    30 minutes of instruction, then you get 20 minutes to work on your own keyword research and map with access to my expertise. The remaining 10 minutes is for Q&A.

  • Learn how to apply your new keyword knowledge strategically throughout your website to attract new business. You’ll get hands-on experience with:

    Creating a content plan.

    On page optimization.

    Image optimization.

    Internal linking.

    30 minutes of instruction, then you get 20 minutes to work on your own on-page optimization with access to my expertise. The remaining 10 minutes is for Q&A.

  • Learn the most effective, tried-and-true SEO techniques for setting up your website to get noticed by Google. You’ll get hands-on experience with:

    Meta data.

    Optimizing your Google Business Profile.

    Managing reviews.

    Backlinks.

  • Your opportunity to ask me questions specific to your website and situation. Participants will learn how to approach real-live issues faced by fellow business-owners.

    All participants will be sent a link to the recording of the SEO Masterclass for their reference.

  • As a participant you can book a free 30-minute private consult with me after the SEO Masterclass to get specific questions answered.

About SEO Expert Dori Bell

When you partner with Dori you get the benefit of 25+ years of experience in differentiating and building businesses through expert search engine optimization, marketing, business development, and creative services.

With her digital marketing business Blossom Creative, Dori specializes in helping businesses and the people behind them express their missions in ways that attract their ideal clients and generate sales. Her "smart strategies, executed well" focus helps clients expand and deepen their visibility through thoughtful, comprehensive content and SEO strategies.

Dori’s teaching style creates a judgment-free zone where participants feel comfortable asking questions and come away feeling empowered with new knowledge and skills.

Learn ways to make your website’s homepage bring in more business with SEO expert, copywriter, and designer Dori Bell

Who would benefit from the SEO Masterclass?

  • Entrepreneurs

  • Small business owners

  • Virtual assistants (VAs)

  • Copywriters

  • Website designers

  • People who have built their own website

  • People who are managing a website someone else built

  • Anyone who wants to put their website to work for them

“What’s happening behind the scenes with SEO is so much more important than just a pretty website! I highly recommend attending this workshop to learn more about how you can drive more traffic to your existing website – or use Dori and Blossom Creative to create your new website!”

— E. G., New Jersey

My SEO story

I recently took a month off from hustling for my businesses and social media and all the things that go into building a successful business. I needed to take a pause from the cacophony of all the “shoulds” and comparison that tend to crowd my brain. I needed to hear my own voice, and listen to what I had to say about what I want for my business and my life without the noise of other people’s opinions and coaching.

I was on a break, but my website wasn’t. While I was enjoying my down time I received four hot leads from my website, one of which turned into a lucrative project! The other three are now on my mailing list and open to future projects.

This did not happen by accident. My website has been built from the ground up to act as my best employee, pulling in leads even when I’m off doing something else.

The SEO techniques I applied to my website are the ones I’ll be sharing with you in the SEO Masterclass. I urge you to sign up, invest in your business, and set yourself up for a website that works hard for you and generates sales far into the future.

Feedback on Dori’s work with website clients


  • This session was exactly what I needed to take my biz to the next level. I had my website done beautifully, but it still wasn't driving the right traffic and audience as I hoped. Just within this session, Dori was able to recommended and pinpoint some super easy and totally doable changes that I can implement right away!

    C. W., New Jersey

  • In minutes, Dori identified areas of my website that needed to be tweaked to perform better, to get found faster and to convert more consistently. Now I feel more confident that my home page is working harder and smarter instead of just looking pretty and on brand. Thank you Dori!

    M. M., Maine

  • This is exactly what I need for where I am in my business. My website is on brand but it’s not converting. Dori is a web developer with sales in mine. She was able to point out my website’s wins and areas of opportunity for conversion in just one session!

    V. F., Tennessee